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Brand & marketing projects
Strategy and storytelling for a brand or a specific project. I lead the thinking, and when it's time to bring it to life, I work with specialists I trust.
How projects workJustin Krivanek · Atlanta
Marketing is in every part of your business.
Strategy and coaching from someone who's actually run the business.
Worked with
I've built, bought, and sold businesses. Now I help you find where yours is stuck, and the next realistic step to fix it.
Held leadership roles inside growing companies, too. That's the experience I bring to your marketing.
Ways to work together
Some people need a project handled. Others need someone in their corner.
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One-on-one coaching
A standing relationship for owners who want a place to think out loud with someone who's been on the other side of the table. Marketing is usually where we start, but it doesn't stay there.
How coaching worksLooking for something specific? For manufacturers · For restaurant brands
A little about me
I like finding the business inside a problem.
I've loved bringing ideas to life since I was a kid, and I've spent my career doing it for myself and for other people.
I'm an owner first and a marketer second, which is why I look at your marketing the way you do: what does it cost, what does it bring in, and what should we do next?
What clients say
Recent work
All work →Highland Forge: building the brand, the storefront, and the marketing together
A product maker needed its brand, online store, and marketing to work as one system instead of three separate efforts.
Read the storyRecent writing
All writing →There's a lot more to marketing than social media marketing
Everyone wants a yes or no on which platform to be on. The honest answer is "it depends," and the questions behind it are the real strategy.
Headwind: A marketing lesson from a 'For Rent' sign with no phone number
A landlord with a vacant property and a sign with no phone number, and what it says about making it easy for a prospect to reach you.
"Is that good?": How to share marketing results with proper context
Why people ask "is that good?" after a results presentation, and how to answer it before they have to.
On the workbench
Other things I'm building.
I like making new things. Here's some of what I'm working on.
7 Day StudiosTODO: one line on what this is
enough.clubTODO: one line on what this is